Designing for the Social Web, Joshua Porter

I’m currently reading Designing for the Social Web – by Joshua Porter. He’s done a nice job of explaining the psychology behind why and how people interact online – as well as how to build social applications to enhance the “ask” to the consumer (which by the way, we now call “citizens” or “collaborators”).

Here’s a link to Joshua’s blog: http://bokardo.com/ (by the way, Joshua, if you’re listening – you should promote buying your book from Powell’s Books (headquartered in Portland, OR – they are an awesome company and put Amazon to shame when it comes to social and environmental advocacy. They are huge supporters of their local community and invest in clean energy – there’s my 2 cents!).

Click Joshua’s photo to read more about him.

Let me know what you all think of the book…

Where are you being swayed in your life?

Have you ever wondered why perfectly rational people make perfectly irrational decisions? I do – almost on a daily basis! Sometimes it’s me making the irrational decisions, but often times it’s others. Two brothers, Ori and Rom Brafman recently wrote a book called Sway. Sway addresses this question, covering the psychological forces that drive our irrational behaviors.

Here’s a video promoting their book. I think this book would be relevant to anyone…